Honeycomb shaped waffles are waffles with a honeycomb pattern. The imitation of a natural honeycomb creates a connection with something natural and organic. It is a design that evokes a positive association for the consumer and encourages them to buy the more natural product. The frozen honeycomb waffles are unique because of their shape and pattern. Thus, they would stand out from similar frozen products on the market and catch the eye of consumers.
A patent covers Honeycomb waffle maker and Honeycomb waffle silicone pan.